B2B e-commerce
Electronic commerce between companies with individual prices, complex workflows and ERP integrations for business customers.
B2B e-commerce encompasses all digital processes that companies use to sell products and services to business customers, from product searches to offers and billing. Such digital processes can be implemented / mapped with a B2B e-commerce platform. In contrast to B2C stores, B2B e-commerce takes customer-specific conditions, approvals and bulk orders into account.
Typical functions
Core functions include price scales, framework agreements and self-service portals (function overview). Modern solutions integrate OCI-Punchout and cXML-Punchout for seamless procurement.
Advantages for B2B companies
Suppliers benefit from 24/7 availability and reduced manual effort (customer portal). Especially in the chemical and mechanical engineering industries, B2B e-commerce accelerates ordering processes through order automation.
Differentiation from B2B marketplace
Unlike a B2B marketplace with many suppliers, B2B e-commerce focuses on the relationship between individual suppliers and their customers.
Practical example / industries
A machine manufacturer provides its customers with a digital spare parts service that allows them to order wear parts directly online.